Use case
Lead scoring
Score an inbound lead from the form, the email, and the page they read.
What matters
Sales needs a number and a reason to trust the cutoff. A chatty paragraph will get ignored.
structured-output · accuracy · cost
Top picks
- #1Perplexity: Decider Flash V1.2
Cheap enough to run on every form submit, with a score question for fit and a yes/no for 'worth a human'.
- #2TypeSafe: Jev 1.14
When the lead payload is text or JSON and you want the probability, not a sales email.
Budget pick
Perplexity: Decider Flash V1.2
Open-weight pick
Perplexity: Decider Flash V1.2
Pitfalls
- Don't let the model write the outreach and the score in one breath. Split the jobs.
- Re-fit the threshold when the form changes.
Sample prompt
State: form fields and the email body. score fit 1-5 against our ICP note. noul 'book a call'. Only book when both clear the cutoff.